shopin.fi

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.shopin.fi/

Character length : 14

Title

Shop'In Research Oy

Description

Shop'In Reseach on kokenut, joustava tutkimuksenteon asiantuntija. Tarjoamme käyttöösi syvällisen tutkimusosaamisemme, modernit menetelmät sekä pitkän kokemuksemme.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://shopin.fi/robots.txt

User-agent	Disallowed for the search engines
*

Social

Social Engagement

No info found.

Content

Doctype

HTML 4.01 Transitional

Encoding

Perfect! The character encoding is set: ISO-8859-1.

Language

Error! No language localization is found.

Title

Shop'In Research Oy

Character length : 19

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 25%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
3	6	0	0	0	0

Heading structure in the source code

<H1> Vastauksia huomisen kysymyksiin
<H1> Mitä sinä haluat tietää asiakkaastasi?
<H1>
<H2>
<H2>
<H2>
<H2> Shopper- ja ostokäyttäytymistutkimuksetShopper- ja ostokäyttäytymistutkimuksilla tehoa myyntiin!
<H2> MerkkienMerkki 2015-tutkimus tulokset ovat valmistuneetKatso tulokset tästä
<H2>

Word cloud

nettinuotta6
research4
shopin4
tästä4
pääset3
lue3
tulokset3
lisää3
haluat2
merkkienmerkki2
sinä2
shopper2
vastaamaan2
business2
city2

Keyword matrix

word	title	descriptions	heading
nettinuotta
research
shopin
tästä
pääset
lue

Two Word cloud

shopin research3
vastaamaan tästä2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 2 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

http://www.shopin.fi/layout/banner_default.jpg

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 860px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

435 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

http://www.shopin.fi/css/global/main.css
http://www.shopin.fi/css/global/common.css
http://www.shopin.fi/css/global/form.css
http://www.shopin.fi/css/global/news.css
http://www.shopin.fi/css/global/events.css
http://www.shopin.fi/css/global/mediabank.css
http://www.shopin.fi/css/global/guestbook.css
http://www.shopin.fi/css/styles.css
http://www.shopin.fi/css/common.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.shopin.fi/css/global/main.css
http://www.shopin.fi/css/styles.css

File size of all css files combined

16.31KB

CSS minifying

You can save 305B (13% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.shopin.fi/css/styles.css you can save 192B (12% compression rate)
By minifying http://www.shopin.fi/css/global/events.css you can save 113B (15% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

97.13KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.shopin.fi/css/common.css	Expiry time is not specified
http://www.shopin.fi/css/global/common.css	Expiry time is not specified
http://www.shopin.fi/css/global/events.css	Expiry time is not specified
http://www.shopin.fi/css/global/form.css	Expiry time is not specified
http://www.shopin.fi/css/global/guestbook.css	Expiry time is not specified
http://www.shopin.fi/css/global/main.css	Expiry time is not specified
http://www.shopin.fi/css/global/mediabank.css	Expiry time is not specified
http://www.shopin.fi/css/global/news.css	Expiry time is not specified
http://www.shopin.fi/css/styles.css	Expiry time is not specified
http://www.shopin.fi/layout/banner_default.jpg	Expiry time is not specified
http://www.shopin.fi/layout/bg_body.gif	Expiry time is not specified
http://www.shopin.fi/layout/bg_maincontent.gif	Expiry time is not specified
http://www.shopin.fi/layout/bg_password_text.gif	Expiry time is not specified
http://www.shopin.fi/layout/bg_username_text.gif	Expiry time is not specified
http://www.shopin.fi/layout/border.gif	Expiry time is not specified
http://www.shopin.fi/layout/extra_arrow.gif	Expiry time is not specified
http://www.shopin.fi/layout/extra_sign.jpg	Expiry time is not specified
http://www.shopin.fi/layout/logo.jpg	Expiry time is not specified
http://www.shopin.fi/layout/mainnavi.png	Expiry time is not specified
http://www.shopin.fi/layout/navi_border.gif	Expiry time is not specified

Speed test – Images

File size of all images combined

37.97KB

Image optimisation

You can save 4.2KB (15% compression) by optimising the images below:

By lossless compressing the http://www.shopin.fi/layout/banner_default.jpg you can save 4.2KB (15%) data.

Traffic

Alexa

11508587

Links

We found a total of 29 different links.
Internal links: 29

External links:

Link text (anchor)	Link strength

Internal links:

Link text (anchor)	Link strength
http://www.shopin.fi
Etusivu
Yritys
ShopIn Research Oy
Yhteistyökumppanit
Palvelut
ShopIn Research palvelee
Nettinuotta Business
Nettinuotta City
Asiakastyytyväisyys- ja henkilöstötutkimukset
Shopper-tutkimukset
Julkisen sektorin tutkimuspalvelut
Uuden liiketoiminta-/palvelukonseptin testaaminen
Mystery Shopping
MerkkienMerkki aikaisempien vuosien tulokset
MerkkienMerkki2015
Referenssit
Tutkimukset asiakkaan tarpeen mukaan
Tuulilasi: Merkkien Merkki
Ota yhteyttä
Millaisen kumppanin sinä haluat?
Yhteyshenkilöt
Yhteystiedot
Palaute
Lue lisää
Lue lisää
Lue lisää
http://www.shopin.fi/palvelut/shopper-tutkimukset
Katso tulokset tästä

Website security

185.18.78.88

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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truegrithealth.com

vuorihotelli.fi

soft-invest.com

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : Vastauksia huomisen kysymyksiin, ( 164px from top )
H1 : Mitä sinä haluat tietää asiakkaastasi?, ( 302px from top )
H1 : NettinuottaVerkkopohjainen tutkimustyökalu uusien tuotekehitysideoiden keräämiseen. Nettinuotta kerää tarinoita, ideoita ja ajatuksia ja muuttaa ne tuote- ja palveluinnovaatioiksi tai vaikkapa aluekehitysmalleiksi., ( 512px from top )
H2 : Nettinuotta Business yrityksille: uusia asiakkaita, uutta bisnestä. Lue lisää, ( 604px from top )
H2 : Nettinuotta City julkiselle sektorille:, ( 604px from top )

Typos

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SEO report of shopin.fi